https://www.broomandmoon.com/blog daily 0.75 2026-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d9782f78-f775-4e99-99e8-c7ad4efa9e1e/Broom%26Moon_Website_OurIdeas_1.png https://www.broomandmoon.com/blog/8-tips-for-engaging-your-ai-agent-workforce monthly 0.5 2026-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/63d4d792-1be0-4dbc-b13f-ec4cccf951ac/AI-office-colleague.png Blog - 8 tips for engaging your AI agent workforce - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - 8 tips for engaging your AI agent workforce - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/things-are-changing-around-here monthly 0.5 2026-03-19 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/f1012550-4956-4413-a129-e1f3c4ecb9dd/C%26T+2026.jpg Blog - Things are changing around here… - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/hannah-spencers-glorious-victory-speech monthly 0.5 2026-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/b934c568-5cb6-4cdb-bf71-f683bfa2ee5b/HannahSpencer-small.jpg Blog - “I see you and I will fight for you”: Hannah Spencer’s glorious victory speech - Make it stand out Hannah Spencer, new Green MP for Gorton and Denton, giving her victory speech https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1a198fce-03ee-452c-b818-117707c4a071/speeches.jpg Blog - “I see you and I will fight for you”: Hannah Spencer’s glorious victory speech - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - “I see you and I will fight for you”: Hannah Spencer’s glorious victory speech - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/why-theres-no-need-to-worry-about-dumbing-down monthly 0.5 2026-02-25 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/9b651777-78b0-4b19-b424-4563009fca2e/man-with-dunce-hat.jpg Blog - Why there’s no need to worry about dumbing down - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Why there’s no need to worry about dumbing down - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/can-leaders-over-communicate-the-answers-no monthly 0.5 2026-02-11 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/ea8c7475-7c51-42a4-a214-4627925aa980/woman+with+megaphone.jpg Blog - Can leaders over communicate? The answer’s no. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Can leaders over communicate? The answer’s no. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/how-we-helped-pru-health-speak-the-language-of-their-customers monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d6a3eb51-11f3-49cb-b028-3de930d4ee8e/Arjan+Toor+POM+road+show.jpeg Blog - How we helped Pru Health speak the language of their customers - Make it stand out Arjan Toor, CEO of Prudential Health explaining the strategy to employees https://www.broomandmoon.com/blog/a-free-lego-serious-play-workshop-for-your-team monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/7e4c718e-8b31-44df-a9a9-2c434919f9f8/B%26M-Lego.jpeg Blog - A free LEGO® SERIOUS PLAY® workshop for your team? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/2ca44c8c-aabd-4ea3-aec7-58dceabd4fa7/LegoSeriousPlay1.jpeg Blog - A free LEGO® SERIOUS PLAY® workshop for your team? - Make it stand out Team building session with LEGO® SERIOUS PLAY® https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - A free LEGO® SERIOUS PLAY® workshop for your team? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/how-to-write-a-b2b-sales-email-avoid-this-mistake monthly 0.5 2026-02-10 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/b501800a-a4c9-42d8-af14-2bd67be375e3/women-listening.jpg Blog - How to write a B2B sales email: Avoid this mistake - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/4ade97da-15cd-4f0c-bf8f-ba3efb570d0e/31Tips-image.png Blog - How to write a B2B sales email: Avoid this mistake - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/our-highlights-of-2025 monthly 0.5 2026-01-08 https://www.broomandmoon.com/blog/dryrobes-promise-get-changed-stay-warm monthly 0.5 2025-11-26 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1096f64e-ea00-42c6-b73f-4c16854f6b61/Dryrobe+tagline.jpeg Blog - Dryrobe’s promise: Get changed. 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Stay warm. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/copywriter-magic monthly 0.5 2025-11-26 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d2003fae-04a2-40a6-bb43-99e2666e1bc9/Wordy-magic.png Blog - Can you help us sprinkle some wordy magic? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/tech-is-eroding-employee-trust monthly 0.5 2025-11-19 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/0c9bedfb-c17f-42f1-90fb-631692ea6b0d/spycomputer.jpg Blog - Tech is eroding employee trust — and internal communicators must come to the rescue - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/customer-promise monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/b37eec4f-7e9e-48ce-b812-13a78a75e2ac/customer-promise.jpg Blog - The power of writing down your customer promise - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/workslop monthly 0.5 2025-10-29 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d239672a-f919-43ad-845a-e5226252871f/ChatGPT-introducing.jpg Blog - “Workslop”: how AI-generated content is costing orgs money and harming collaboration - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/mission-statement-customer-language monthly 0.5 2025-10-20 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/05eebe6e-de0c-41f5-be91-89dd4425bbad/mission.jpg Blog - How to write a mission statement that speaks your customers’ language - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/prudential-ctw-copycon monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/cce27c86-656a-4c84-8444-943010b9ebf0/T-and-Clare-Cambridge-Tech-Week.jpg Blog - What we’ve been up to: travelling around to talk about strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/code-of-conduct-v-culture monthly 0.5 2025-10-09 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/ef4f15c0-e8e7-421e-9d70-848de123758e/Code+of+conduct.jpg Blog - Company values: don’t confuse your culture with your code of conduct - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/internal-comms-channels monthly 0.5 2025-09-30 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/80b26d59-fa98-4e70-b24f-d6722ded5317/bored-at-work.jpg Blog - IC channels: Is it time your org upped its game? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/types-of-values monthly 0.5 2025-09-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d6376ee0-de2d-4541-904c-ed5920ab507f/yoda-statue.jpg Blog - From trad to Yoda-esque: what type of values will work best for your org? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/mumba-webinar-internal-comms monthly 0.5 2025-08-27 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/725af190-a00e-4984-a9bd-6df2b4d54914/shop_workers.jpg Blog - Free webinar: Making internal comms stick for your teams - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/ai-candyfloss-copy monthly 0.5 2025-08-21 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/7b942118-354a-4e3b-abfb-5369c4058676/candyfloss.jpg Blog - How to make your writing stand out from AI-generated candyfloss copy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/brand-story-elements monthly 0.5 2025-08-18 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1755511163073-AMJNHUULFP1FDNWVV0WL/Elements+of+a+cohesive+brand+story.png Blog - How to build your brand from the inside - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/procopywriters-survey-2025 monthly 0.5 2025-08-06 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/97a82aa6-d73c-4428-8561-2cadd5ac6bfe/procopywriters-survey-2025.jpg Blog - Copywriters, talk to your clients! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/naming-case-study-announcement monthly 0.5 2025-08-11 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/fb23833f-d9ea-45d6-99c2-02b0528260d2/rosie-the-riveter.jpg Blog - What we’ve been up to: coming up with a creative name for a brand-new business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/face-to-face-employee-events monthly 0.5 2025-07-28 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/6dc1cc9a-378e-4adc-88b4-c2e71863f8a8/employee-event.jpg Blog - Employee comms: Why face-to-face events should still be part of your strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/cambridge-tech-week monthly 0.5 2025-07-24 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/e40e67b9-a73e-4db8-9fdb-3be0760fc23f/CTW-logo.png Blog - Join us for our free workshop at Cambridge Tech Week 2025 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/strategy-ai monthly 0.5 2025-07-15 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/80a00971-c3fb-45e0-a482-31f69240d6a2/humanversusAI.jpg Blog - Should you use ChatGPT to write your strategy? - Make it stand out A robotic arm and a human arm, with fingers touching, alluding to Michaelangelo's Creation of Adam. https://www.broomandmoon.com/blog/employees-branding monthly 0.5 2025-07-07 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/98042c5e-6454-465e-8518-707434e78f30/group-of-employees.jpg Blog - Why your brand isn’t working for your employees - Make it stand out Seven casually dressed people stand, facing us, with their arms around each other https://www.broomandmoon.com/blog/leaders-are-you-listening monthly 0.5 2025-06-26 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/c7caf745-d57c-47a8-8094-0fb8d64da160/IC-Index-2025.png Blog - Leaders, are you listening? - Make it stand out Text: IC Index 2025 https://www.broomandmoon.com/blog/why-line-managers-are-your-best-comms-resource monthly 0.5 2025-06-25 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1750079676992-LL8B6MFGO5S24HV2V9BB/communicating-with-line-managers.jpg Blog - If you need more information, speak to your manager - Make it stand out Two construction workers talking on the job https://www.broomandmoon.com/blog/listening-to-employees monthly 0.5 2025-06-25 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1749465058969-HESHCY8UKS4EDTCCLEE8/We-hear-you-banner.jpg Blog - What to do with those employee engagement comments - Make it stand out Black and white banner with the words: We hear you. https://www.broomandmoon.com/blog/strategy-webinar monthly 0.5 2025-06-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/f7981e44-6a76-4a0a-867c-cc7b9cebc7c3/woman-holding-lightbulb-sign.jpg Blog - Free webinar: How to write a winning strategy  - Make it stand out With one hand, a woman holds a large sign in the air with a drawing of a lightbulb on it. The wall behind her features multiple line drawings suggestive of business brainstorming. https://www.broomandmoon.com/blog/chief-writing-officer monthly 0.5 2025-06-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/16c686f4-7fab-4535-9791-53639eca1717/woman-writing.jpg Blog - Does your org need a Chief Writing Officer? - Make it stand out Woman sitting at a table writing with a pen in a notebook. Also on the table is a laptop, mobile phone and coffee. https://www.broomandmoon.com/blog/strategic-choice monthly 0.5 2025-05-27 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/b21c8b6d-26b6-464f-9ad3-5c7a2a3cd525/road-signs.jpg Blog - How to validate your strategy - Make it stand out Two one-way signs on a street, pointing in different directions. https://www.broomandmoon.com/blog/ted-talk monthly 0.5 2025-05-21 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/6ace05bc-49ef-4d19-b814-6e7b4832bdb6/TED-Talk.jpeg Blog - How to create your TED Talk - Make it stand out A young man standing on a stage giving a TED Talk-style speech https://www.broomandmoon.com/blog/strategy-jargon monthly 0.5 2025-05-15 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/58504c0d-09c5-4fa4-8298-db4f1515fdd0/rocket.jpg Blog - How to eliminate the jargon from your strategy deck - Make it stand out A rocket launches skyward, surrounded by fire and smoke. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/c4a56692-45f3-4d61-9503-043cc47be5bb/Up-Goer-Five-before1.png Blog - How to eliminate the jargon from your strategy deck - Make it stand out Screenshot of Up-Goer Five tool, showing “implementing a multi-channel engagement framework”. Tool says: “Uh oh! You have used non-permitted words (implementing, multi, channel, engagement, framework) https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/7836bc63-0c4d-45d0-9895-d176407acab4/Up-Goer-Five-after1.png Blog - How to eliminate the jargon from your strategy deck - Make it stand out Screenshot of Up-Goer Five tool, showing “give people lots of different ways to get in touch with us”. Tool says: “Congratulations! You have used only the ten hundred most common words.” https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/e9a0c784-a8fc-4499-9921-07acfec14b8d/Up-Goer-Five-before2.png Blog - How to eliminate the jargon from your strategy deck - Make it stand out Screenshot of Up-Goer Five tool, showing “sustainable value creation through service personalization”. Tool says: “Uh oh! You have used non-permitted words (sustainable, value, creation, service, personalization)” https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/6628a7c7-072c-46ac-b47f-17cd69bacd70/Up-Goer-Five-after2.png Blog - How to eliminate the jargon from your strategy deck - Make it stand out Screenshot of Up-Goer Five tool, showing “make people love us by being nice to them”. Tool says: “Congratulations! You have used only the ten hundred most common words.” https://www.broomandmoon.com/blog/communicating-strategy monthly 0.5 2025-07-25 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d1db92e2-ae21-4c68-983a-c34161699f74/strategy-blueprint.jpg Blog - How to communicate your strategy so employees understand it - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/brand-language-listening monthly 0.5 2025-07-25 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/36e9c644-10a4-4500-b1ab-634388339229/ear-close-up.jpg Blog - How to find the perfect words to describe your brand - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/copywriting-brand-language monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/5f58c5f1-201e-4fae-a2fd-0a7544dc21f2/words-fridge-magnets.jpg Blog - Copywriting: How to sell work to your senior stakeholders - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/vision-statements monthly 0.5 2025-07-28 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/c377f2ae-ec99-45f9-8534-8384eb8fb7fb/brown-eye.jpg Blog - Vision statements: How to talk about your big dream for your business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/brandlanguagefrankenstatements monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/998c5221-c581-4047-9955-16e6e628ca0c/Frankenstein.jpg Blog - Brand language: How to avoid the “Franken-statement” trap - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/brandlanguageovation monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/4ad43d95-635c-4c50-98ef-78606ccc01d7/clapping.jpg Blog - Brand language: Don’t expect a standing ovation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/broomandmoonfounders monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d03fa914-e257-4ba5-8771-c8599ff53ee8/clare-teresa-broom-moon-2.jpg Blog - Who’s Broom and who’s Moon? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/valueswebinarreport monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/7d2773aa-c95c-4cd5-ba3e-3c083715ae80/books-and-apple-2.jpg Blog - What we’ve been up to: an insightful and inspiring webinar on values - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1f1f9ff5-17e7-46e2-b610-abfe925b8a22/Screenshot+2025-02-26+at+12.15.45.png Blog - What we’ve been up to: an insightful and inspiring webinar on values - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/allhands monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/2e810ef2-e6d0-4d5e-b7e8-00bf4e490a52/employee-all-hands.jpg Blog - All-hands meetings: what, why, when and how - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/culturedeck monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/b5fd4ac3-b87b-4084-9058-fccab5ce73f3/woman-with-fist-raised.jpg Blog - Is it time your org had a culture deck? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/hybridworking monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/ea03c0a2-7af5-490f-8865-770c0376e85e/laptop-plant.jpg Blog - Do you trust your employees to design their work? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/valueswebinar monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/3a16e051-2897-462f-ba06-3919e015b130/like-graffiti-1.jpg Blog - Free webinar: How to make your values make a difference https://www.broomandmoon.com/blog/change-culture monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/759c94aa-aa77-4c65-bbef-d08ec451e64f/Post-it-board.jpg Blog - How can you change your culture for the better? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/happynewyear monthly 0.5 2025-04-04 https://www.broomandmoon.com/blog/whatisculture monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/318fcc9d-7b90-41d9-83f5-d7a98174f292/cogs.jpg Blog - What is culture? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/brandnaminginspiration monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/8f716fa7-9789-4d6c-9bdc-27cce3a1b6f3/down-rabbit-hole.jpg Blog - Naming your brand: 3 sources of inspiration to play with (and 1 to get out of the way early) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/namingprocess monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/250eafb5-885f-4f25-8ac5-e7c5cb355b37/name-work.jpg Blog - Choosing a name for your business? Here’s how to get feedback on it that’s actually useful - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/writingawardandwebinar monthly 0.5 2025-04-04 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/c709946d-ea23-4129-8065-b2e51dfe103a/Award-ceremony2.jpg Blog - What we’ve been up to: winning words & a wowing webinar - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/28d24796-3105-4a5c-a790-56667384527b/Screenshot+2024-11-27+at+08.51.08.png Blog - What we’ve been up to: winning words & a wowing webinar - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/employeecommsmeasurement monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/eef3b995-e2a9-4571-ac5a-54c4e1b78578/Tape-measure.jpg Blog - Why and how do we measure employee comms? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/communicatingchange monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/9f008644-b002-44ff-b45f-325493d84536/Women-talking.jpg Blog - Communicating change? Here are the powerful questions to ask - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/internalcommstypes monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/f84bdcc7-df0c-484b-a709-35b4b78fcb77/toolbox.jpg Blog - One person doing all your internal comms? Here’s why that might not be enough. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/copywritingaward monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/bb08b098-d940-4644-970f-45e029fa62c8/WiM_2024-logo-Shortlisted2.png Blog - What we’ve been up to: shortlisted for a copywriting award! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/doingtherightthing monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/9d96410f-b5f8-4676-bb03-236e1f6d682a/Cubes-spell-fidelity.png Blog - This ubiquitous corporate value is a red flag for a culture in trouble - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - This ubiquitous corporate value is a red flag for a culture in trouble - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/purposefilter monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/defb06ec-5dff-4481-91db-c330f58ccfa3/Forest-paths.jpg Blog - Does your org need a purpose filter? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Does your org need a purpose filter? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/purposeandperformance monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d4d66e0f-e0a5-4540-b8be-cdaad05819a8/purpose.jpg Blog - A great mission can turbocharge your employee engagement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/ecdda0ac-1deb-4bbf-9219-361e5b0df1cf/Screenshot+2024-09-02+at+13.38.27.png Blog - A great mission can turbocharge your employee engagement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - A great mission can turbocharge your employee engagement - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/title-corporate-values monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/9a233820-1389-40e9-ba16-2cd63a215d8c/Arrow-on-wall.jpg Blog - Could a single corporate value be enough? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Could a single corporate value be enough? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/cambridgetechweek24 monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1d433642-c989-4c7c-a508-81941fdb685d/Clare-Terese-Cambridge.jpg Blog - What we’ve been up to: “The two funnest girls at Cambridge Tech Week” https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/cf25111b-471c-4cad-893b-e3f0a3705858/Peterhouse.jpg Blog - What we’ve been up to: “The two funnest girls at Cambridge Tech Week” https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/3110d9e4-8812-4124-8d59-e4ddbc7a456f/CTW-programme2.jpg Blog - What we’ve been up to: “The two funnest girls at Cambridge Tech Week” https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - What we’ve been up to: “The two funnest girls at Cambridge Tech Week” - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/scaleuptips monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/db18ae98-3550-48df-bb4b-1f4d4ec0862a/piggy-bank.jpg Blog - “Always be fundraising”: how to prepare for your next round of investment - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - “Always be fundraising”: how to prepare for your next round of investment - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/scaleupbrandingandmarketing monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/37324e89-7130-483a-8056-05e45ff92cf3/Moonshot.jpg Blog - Start-up to scale-up? 3 things to do to win more business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Start-up to scale-up? 3 things to do to win more business - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/scaleupteamalignment monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/f4ad99e7-4098-44c1-b2c5-3b396e4366e3/Seedling-sprouting.jpg Blog - 3 ways to keep your team aligned as you go from start-up to scale-up - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - 3 ways to keep your team aligned as you go from start-up to scale-up - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/writingtraining monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/508358bd-ae84-4992-87cd-f04dbe38e8ef/Clare-Teresa2.jpg Blog - What we’ve been up to: “super helpful” writing training - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - What we’ve been up to: “super helpful” writing training - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/visualbrandinginspo monthly 0.5 2025-04-03 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/faaf542a-3557-4cda-bd0e-3fb2eb29f034/painting-set.jpg Blog - After a new brand for your business? Here’s some inspiration for you. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - After a new brand for your business? Here’s some inspiration for you. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/visual-identiy monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/2ae9f23a-ed55-4130-90d4-b431fa49b21d/Ivana-Martinovic.jpg Blog - Inside the mind of our brilliant brand designer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Inside the mind of our brilliant brand designer - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/brandbrief monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/15ba3d0f-749d-4bde-b314-0bc0a307033b/speech-bubble-questions.jpg Blog - What makes a great brief for a brand identity? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - What makes a great brief for a brand identity? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/title-cambridgetechweek monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d367c419-9c66-48c9-9cf2-06598e84e586/Cambridge-tech-week.jpg Blog - Upcoming workshop: How to hook investors in the first 30 seconds - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Upcoming workshop: How to hook investors in the first 30 seconds - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/presentingwithimpact monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/d478b3d4-6b9b-4423-99dd-76b356e43fe7/Believe-in-yourself.jpg Blog - Mastering public speaking: handling nerves with influence and impact - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Mastering public speaking: handling nerves with influence and impact - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/conferencespeech monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/6339231b-c66e-4356-99f9-8ae7f1ab1b7f/audience.jpg Blog - Conference speech? 5 tips to wow your audience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Conference speech? 5 tips to wow your audience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/executive-coaching-presenting monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/0b281492-62ae-4d5a-b020-058883cd635b/conference-spotlights.jpg Blog - How to coach a first-time presenter to embrace the limelight - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - How to coach a first-time presenter to embrace the limelight - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/title-presentation-planning monthly 0.5 2025-04-02 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/41b83527-e248-43f3-8553-1a4e26c32bcf/postits-keyboard.jpg Blog - Presentation to give? Here’s where to start. - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Presentation to give? 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What we’ve been up to: telling stories and talking tone of voice - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - What we’ve been up to: telling stories and talking tone of voice - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/investor-decks monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/a7541d2b-170f-438b-b5de-90e23e392e94/start-up-pitch.jpeg Blog - One deck is not enough! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - One deck is not enough! - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/pitch-decks monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/e2d0a85c-0d72-487a-b02a-05b46f0a0e7b/find-investors.jpg Blog - 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Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - A brilliant piece of advice from the woman whose code put men on the moon - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/happy-international-womens-day-to-you-and-happy-birthday-to-us monthly 0.5 2025-04-09 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/2e03a0bb-1f12-43f3-bd9c-2801cf4a7bba/Birthday.jpg Blog - Happy International Women’s Day to you (and happy birthday to us!) - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Happy International Women’s Day to you (and happy birthday to us!) - 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Tone of voice: Brand or bland? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - Tone of voice: Brand or bland? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/how-and-how-not-to-find-your-tone-of-voice monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/f8727784-7bfe-4848-aac1-5d18fcbd4cf8/Mi9-manifesto.jpg Blog - How to find your brand’s authentic tone of voice - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/1697197098822-0U0JS3DOY6M6YXFPABG0/31Tips-image.png Blog - How to find your brand’s authentic tone of voice - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/tone-of-voice-consistency-starts-with-your-people monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/03796a43-c64e-47aa-999a-c0694638ebab/CitizenM-employee.jpg Blog - Tone of voice: consistency starts with listening to your people - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/82f63502-b40f-42bb-913a-aafc1f354a84/CitizenM-employee-note.jpg Blog - Tone of voice: consistency starts with listening to your people - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/b277532c-6e82-4d4c-b15f-712d5d9eb76c/31Tips-corporate-values.png Blog - Tone of voice: consistency starts with listening to your people - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.broomandmoon.com/blog/better-together monthly 0.5 2025-04-01 https://images.squarespace-cdn.com/content/v1/640a36e3a78703473a07a96f/343a66fd-e379-4afe-bfc7-5bc553891b78/coworkers-hybrid.jpeg Blog - Better together? 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